Now, I don’t keep up with church VBS materials and their markets. As a matter of fact, I didn’t realize until recently (two days ago) that VBS curriculum is big business.* Apparently, it’s very big business. Let me tell you…”vast amounts of money can be made in the service of God Amighty.”**
It was Paul Wilkinson, on his blog (a good one, by the way, to which I’m subscribed), who informed me the sale of VBS materials is indeed big business. I also learned from Paul that a lot of companies are creating these materials really heavy on entertainment and really light on Bible. While I suppose this is a concern to me, it’s not why I’m writing this blog post. Something MUCH more important is taking place.
Paul speaks highly of one particular company putting out VBS materials. Concordia Publishing House has come to a firm and settled decision with regard to their VBS materials. They will tell real Bible stories with real Bible characters, and focus on the gospel instead of on entertainment. Here’s a quote:
Stores and churches will see the publisher’s VBS programs will no longer be set in locations that cannot be found in the Bible, stories will no longer feature characters outside of the Bible, all artwork will be realistic, and “wise-cracking animals” will not be the spokesmen for Concordia VBS themes.
Nope, the spokesman will be Justin Bieber in a mountain climbing outift:
Yeah, crazy huh? I mean Concordia CAN TELL YOU they didn’t design this poster for the 2013 VBS series “Tell it on the Mountain” to look exactly like Justin Bieber belting out a song while being worshiped by one of his devoted teenage fans… but who are you going to believe?
A company that sells VBS materials for $130 or me?
But we shouldn’t be surprised. After all, Justin Bieber is a type of King David. At least that’s what I learned on these here internets. Actually, “a type of King David” is not the way in which it was stated. Rather, this very interesting article from On Pop Theology words it like this: “Justin Bieber is King David reincarnated.”
I’ve apparently been away from the United States for too long.